Arc
Arc · Transportation
Arc builds electric performance boats for consumer and industrial markets. We designed the interface that translates analog marine instrumentation into digital signal, making a new propulsion system legible at a glance.
Outcomes
Zero to One Product User Experience
Unlock Industrial Demand
Closed Series C - $50m
Deliverables
Wakeboat User Experience
Tugboat User Experience
Consumer Mobile Experience
Website Design
Team (2024-2026)
Arc: Mitch Lee, Ryan Cook, Ted Herringshaw, Lee Stapleton, David Imai
Special Projects: Dennis Dang, Vlad Pertrenko, Yining Qian, Tyler Anderson, Jeff Johnson